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The practice of innovation: design in process

The practice of innovation: design in process
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Originally published as Journal of Business Strategy, volume 30 issue 2/3

Guest editors: Vijay Kumar

ISSN: 0275-6668 ISBN: 978-1-84855-584-6 E-ISBN: 978-1-84855-585-3

There is a great deal of energetic discussion about why design innovation has become critical for the success and growth of businesses today and experts in business management are discussing ways to think about design as a key strategic advantage. This special issue of JBS brings together experts from many fields to discuss how design innovation can be successfully practiced through adopting formalized design processes. The papers come from innovators in fields as diverse as healthcare, digital products, software, telecommunications, space planning, web services, city planning, and education.


Contents list:

Editorís Note
Vijay Kumar

Using Design Thinking to Improve Patient Experiences in Japan: A Case Study
Taisuke Uehira and Carl Kay

Innovating Healthcare Delivery: the Design of Health Services
Alan K. Duncan and Margaret A. Breslin

The call of the city: using design methods to attract families
Kristian Buschmann and Carol Coletta

Pirate this: Breakthrough Mindsets from the Web
Brandon Schauer

Beyond Good to Great: Better Innovations Through Design
Steve Sato

How Tangible Is Your Strategy? Using Design Thinking to turn Strategy into Reality
Mathew Holloway

Cultural Innovation in Software Design: the New Impact of Innovation Planning Methods
Chris Bernard

The Discipline of Product Discovery: identifying Unique Business Opportunities
Jooyun Melanie Joh and Matthew Mayfield

Embedding Innovation: Design Thinking for Small nterprises
Antonia Ward, Ellie Runcie, Lesley Morris

Innovation is good, fitness is better
James P. Hackett

A Process for Practicing Design Innovation
Vijay Kumar


About the Journal of Business Strategy
The Journal of Business Strategy publishes articles designed to help readers develop successful business strategies across all industries. Written in magazine rather than scholarly format, the articles focus on the practical aspect of business theories and implications for real life business situations. CEOs as well as senior and middle managers will find the reading compelling. Leading strategists, academics, consultants and front-line managers contribute to make the journal a unique blend of ideas on strategy and practice.

Visit the Journal of Business Strategy homepage

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